Today we’re launching “Baymard Premium” — an entirely new Baymard research experience. You’ll see a major shift in how we conduct, publish, and update our research — and improved ways to engage with Baymard’s team of researchers.
At Baymard we publish approximately 5-10% of our findings for free, as articles and in the free part of the UX benchmark and Page Design tool. Today these have received to following updates:
The remaining 90-95% of Baymard’s research are premium research findings and only available in the new service & toolset called Baymard Premium.
This is an entirely new Baymard research experience — with automatic access to all new Baymard research studies and to continuously updated research guidelines, along with more direct UX support from Baymard researchers to help you and your team build “State of the Art” e-commerce experiences.
Baymard Premium will provide you and your team with:
Baymard’s will continue its in-depth UX research, but going forward we’ll also work harder on ensuring that you and your team have the best possible ways to extract and apply those large-scale test findings to your site(s). This include new formats for your team to consume the research, and new ways to engage directly with Baymard’s research team.
Learn more on how Baymard Premium can empower your and your teams’ e-commerce UX designs and decisions with our 32,000+ hours of UX research.
For those who’ve purchased Baymard reports in that past: your Baymard Pro account and PDF reports will continue to exist as you know it. Sign into your old Baymard Pro account to learn more about upgrading to Premium, or check the email you have received in the past days.
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