E-Commerce UX Research Articles

The below 350+ e-commerce UX articles are all based on Baymard’s 130,000+ hours of UX research. The articles represent just 5% of Baymard’s Premium research database. Join 37,000+ UX professionals and get a new article every 2nd week by email.

Vitamins & Supplements Sites: New UX Benchmark with 3,500+ Performance Scores and 2,500+ Best Practice Examples

We’ve released a new UX benchmark with 7 Vitamins & Supplements sites with over 3,500 new industry-specific UX performance scores and 2,500 best practice examples.

March 19, 2024
9 UX Best Practice Design Patterns for Autocomplete Suggestions (Only 19% Get Everything Right)

Search autocomplete features are provided at 80% of e-commerce sites, yet only 19% achieve the highest performance. See our latest large-scale test findings for on-site search.

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9 UX Requirements for a User-Friendly Homepage Carousel Design (If You Need One)

Homepage carousels are now only used by 28% of e-commerce sites. Our testing shows that a carousel can perform OK with users, but most carousels don’t. We’ve also found a vastly simpler alternative that performs as well.

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