On this page there’s 18 highlights (view in Baymard Premium) outlining what Kohl’s are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 160 cross-sells examples.)

The screenshot was taken on February 21, 2024 and depicts Kohl’s Cross-Sells. In total, we’ve reviewed 56 of Kohl’s page designs. To see them all, visit the full Kohl’s UX case study.