On this page there’s 15 highlights (view in Baymard Premium) outlining what Purple Carrot are doing right and wrong.
(Tip: use the arrows above or on your keyboard to navigate all 56 plan matrix examples.)

The screenshot was taken on June 8, 2022 and depicts Purple Carrot’s Plan Matrix. In total, we’ve reviewed 17 of Purple Carrot’s page designs. To see them all, visit the full Purple Carrot UX case study.